the challenge
developing a new modular and flexible stand for minor exhibitions, starting from the show in amsterdam

the solution
the project has taken the style items used for major exhibitions and by the sales network, adapting them to lower profile events with smaller budgets – both in terms of modularity and costs.
despite the required diversification, the new project has kept and preserved the clean and elegant lines and finishes that are typical of the brand

year2011locationamsterdamservicesVision & concept, design, management