logo
  • about
    • promise
    • methodology
    • services
    • people
  • projects
    • works
    • clients
    • news
  • contacts
    • find us
    • career
    • brochure
  • it
  • en
  • Search
GERLA 1927 _ brand design
  1. Home
  2. works
  3. GERLA 1927 _ brand design

the challenge
rethinking, modernizing and streamlining the brand image and its communication tools – brand, website, products and points of sale – while, at the same time, emphasizing the strong historical identity of the brand

the solution
by conceptually referring to the art of tailoring and good italian know-how, we have simplified the logo and made it more essential, distinctive, tailor-made, and developed a new color palette for the brand. we have also created an identity book and applied the new guidelines to the existing products, packaging and points of sale.
the goal of the brand for the coming years is to further expand and – based on the new identity – create new products, services and franchises


year2012locationeuropeservicesStrategic research, vision & concept, design

Share

find us   privacy   newsletter   career
© 2018   gtp | gruppo thema progetti   p.iva IT05750160011

Questo sito fa uso di cookie per migliorare l’esperienza di navigazione degli utenti. Proseguendo nella navigazione si accetta l’uso dei cookie; in caso contrario è possibile abbandonare il sito.Ok, ho capito