the challenge
designing the new exhibition format to relaunch the brand at its stand at the geneva motor show

the solution
using premium materials and shapes, the project highlights the prestige of the brand values and, therefore, of its products.
we have created a new scenic and immersive experience which involves and excites visitors, and helps them to best appreciate and celebrate style, technology and product communication

year2015locationgenevaservicesvision & concept, design