the challenge
designing, in line with the corporate guidelines previously developed by gtp, the new spaces, furnishings and the new work culture for the 700 employees of the new turin headquarters
the solution
the project, through a tight cooperation and sharing of ideas with the management and the hr, ict and real estate departments, and by co-designing the space planning with the heads of each department, tackles the cultural change happening at the workplace.
we have dealt with all aspects related to the presence of different work styles and workers of different cultures and ages, smart working, a better balance between life and work and, in general, a better economic-environmental-cultural-physical sustainability and, last but not least, the necessary aesthetic representation and communication of the values of the brand