the challenge
reinventing the physical and functional design of new “digital islands” of urban and neighborhood proximity – based on the new services and digital innovative technologies of the brand – to be initially experimented at the headquarter in via reiss romoli, turin

the solution
the project shared, primarily with the client, the new digital visions, both in terms of hw and sf, to then look at the physical needs of citizens and their neighborhoods.
we have then developed a new physical-digital hub, an innovative and integrated item of street furniture. it is equipped with the most recent smart technologies, as well as solutions for a new physical well-being of citizens: connected seats and tables, windows for shared shopping, vending areas, fitness equipment, waste compactors.

the project and prototype of this “digital island” have been selected and awarded by ADI DESIGN INDEX

year2011 > 2012locationitalyservicesstrategic research, vision & concept, design